Turbozaurs, the dynamic and adventurous animated series, has reached new milestones on WildBrain's YouTube network. This summer, within a month of launching, Turbozaurs achieved an astonishing 30 million minutes of watch time and 1.3 million views across WildBrain's hub channels. These metrics represent an initial month-over-month growth of over 170% as the series continues to gain momentum and capture the hearts of new young viewers around the globe.
With an Average View Duration (AVD) of 23:13 — above the network average — Turbozaurs demonstrates a high level of engagement on the channel, which underscores how the show’s compelling storytelling and characters help to create a deep connection with its fans.
Driving this success is WildBrain’s expert channel management. A remarkable 78.5% of Turbozaurs' watch time and 51% of its views come from browse features as the primary traffic source. Through WildBrain’s optimization strategies, browse features, which consist of the homepage, watch later, subscription feed and explore sections of YouTube, lead to greater visibility, making them a key tool in building channel awareness. The show’s high numbers in this area highlight the strength and scale of WildBrain’s channels, propelling Turbozaurs to even greater visibility through high homepage engagement, an established audience base, and optimized channel pages.
"We are thrilled with Turbozaurs' great performance on WildBrain's YouTube network," said Karen Asatryan, CEO of Tale Wind Studio. "The growth in viewership and the extraordinary engagement levels speak volumes about the show's universal appeal. We look forward to building on this momentum and reaching even more fans worldwide!"
WildBrain’s YouTube network provides a curated, COPPA and CARU-compliant kid-safe environment for brands, with billions of minutes watched each month and hundreds of millions of subscribers.
Stay tuned as Turbozaurs continues its unstoppable rise, bringing more excitement, adventure, and fun to screens everywhere!
About WildBrain
At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° franchise management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands around the world. With approximately 14,000 half-hours of kids’ and family content in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.
Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Camp Snoopy; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let’s Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canada’s most loved family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.
WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD).
