Tale Wind Studio is expanding the world of Turbozaurs in the Roblox metaverse. The game has just released an exciting update—"Turbozaurs Race." Now, young fans of the animated series can dive into the virtual world, choose their favorite Turbozaurs—dinosaurs that transform into cars—and race them in thrilling competitions. Players can compete against each other, overtake opponents, and climb to the top of the leaderboard.

Roblox is not just an online gaming platform; it’s also a major social network for kids, where millions of children around the world create and play various games and interact with each other. As of 2024, Roblox has around 207.14 million monthly active users and 79.5 million daily users. Racing is one of the most popular mechanics on the platform.

Karen Asatryan, CEO of Tale Wind Studio, commented:
“When we created the Turbozaurs metaverse in Roblox this year, we wanted to get closer to our audience. The kids who start watching the show at ages 3-5 grow, and when they’re 6-10 years old for them games have become a priority type of content. Our Turbozaurs world in Roblox is quickly gaining players (during the first month it attracted over 400 000 players!), and what's most valuable is that it allows us to communicate directly with our audience. We listened to the children's requests to add races with Turbozaurs cars, and we’re excited to bring that to life. It’s amazing that kids want to race with the characters as cars, because it shows they are fully immersed in our series, connected with it, and love our brand.”

In addition to races, the Turbozaurs world features mini-games such as getting to know the characters, obstacle course, puzzles, quizzes, and cleaning up the pond. Players can collect special coins “Turbux” and complete daily challenges. For participating in activities, players earn points, and top players can win a special reward—a branded Turbozaurs accessory.